Insights
Insight-driven, quality-focused content written by the experts.
September 12, 2024
Could XM Cloud Be The Next Step In Your Digital Experience?
Brands are constantly seeking ways to capture consumer attention, whether in B2B or B2C sectors. To succeed, companies need control...
August 19, 2024
Empowering success with an insightful Sitecore user group at Sagittarius HQ
We were thrilled to host a recent Sitecore User Group (SUG) at our Shoreditch headquarters in London. This dynamic gathering...
August 5, 2024
What is Contentful
Contentful has evolved from headless CMS to composable content platform — with Studio, AI Actions and native personalisation. Here's what it is today and why enterprises choose it.
July 29, 2024
Sitecore vs WordPress
With over 76 million websites using a content management system, it can be hard to determine which one is best...
July 23, 2024
Creating Successful Hotel PPC Campaigns
All hotels share a common goal, increasing occupancy rates. But, how is this achieved at a time when digital marketing...
July 22, 2024
Sitecore Digital Marketing: Maximising Your Online Presence
The global digital advertising and marketing market for 2024 is estimated at $667 billion and is projected to reach $786.2...
July 8, 2024
Content Marketing Strategy for Enterprise Brands
Content marketing is projected to be worth $600 billion by the end of 2024 and has the highest ROI out...
July 3, 2024
Conversion Rate Optimisation Strategies for Enterprise Brands
The top 25% of websites across all industries convert at a rate of 5.31% or higher, but many websites don’t...
July 1, 2024
Optimizely Plugin
Optimizely, a leading experimentation platform, empowers organisations to run Optimizely A/B testing, multivariate testing, personalise experiences, and optimise their websites...
June 27, 2024
Sitecore CMS: A Guide
Sitecore's CMS has been reborn as SitecoreAI — unifying content, personalisation, search and data in one AI-first platform. Here's what it offers and how to choose your path.
June 19, 2024
Email Marketing For Hotels
When executed well, hotel email marketing generates an impressive £28 ROI for every £1 spent, delivering the highest marketing ROI...
June 13, 2024
Sitecore Personalisation for Enterprise Brands
Businesses today are striving to engage their audience in meaningful ways, tailoring content and interactions to meet individual preferences and...