Insights
Insight-driven, quality-focused content written by the experts.
September 22, 2022
The Future Of Travel: 5 Ways AI Is Changing The Game
When it comes to travel, artificial intelligence (AI) is changing the game. From booking airfare and hotels to creating personalised...
September 2, 2022
Why most B2B manufacturers could be missing out on millions of dollars
Traditionally, taking a direct to customer (D2C) route for manufacturing brands has been a strategy predominantly reserved for business to...
August 9, 2022
Content Marketing for Law Firms: The Guide for Success
Content marketing costs 62% less than traditional marketing and has the potential to generate three times as many new revenue...
July 25, 2022
4 Benefits Of Website Personalisation For Your Travel Brand
As a travel brand, you’ve probably heard of personalisation before – it’s the idea that every customer gets a unique...
June 29, 2022
GA4: The Latest Google Analytics Update
In October, Google announced the latest version of Google Analytics, Google Analytics 4 (GA4), which is set to roll out...
June 23, 2022
Episerver Content API
Take advantage of all the tools that come out of the box. Episerver, now known as Optimizely, includes features such...
June 8, 2022
Umbraco vs Episerver
Finding a website platform that is the best fit for your organisation takes a lot of consideration. You’re likely going...
May 16, 2022
What is Optimizely used for?
Optimizely (formerly known as Episerver) is a world leading digital experience technology. The Optimizely platform is used by ambitious organisations to...
May 9, 2022
Episerver 11 (Optimizely)
In 2021 the technology giant acquired experimentation software Optimizely, creating a world class digital experience platform (DXP) for ambitious enterprise-level organisations....
March 23, 2022
Episerver Customers
Which brands are choosing the DXP and why? Episerver / Optimizely is a globally recognised leader in digital experience technology. Consistently...
March 7, 2022
Episerver Idio and Optimizely
Idio is the technology behind Optimizely Intelligence Cloud. The Episerver Idio acquisition happened in 2019, when Episerver (now Optimizely) were making...
February 24, 2022
Episerver Gartner Magic Quadrant
Episerver / Optimizely has been named a Leader for another consecutive year in Gartner Magic Quadrant for excellence in digital experience. First...