Insights
Insight-driven, quality-focused content written by the experts.
October 4, 2022
Law Firm Marketing & Digital Maturity
The legal sector has historically been slow to innovate digitally. The pandemic was quick to highlight sectors and specific organisations...
September 22, 2022
The Future Of Travel: 5 Ways AI Is Changing The Game
When it comes to travel, artificial intelligence (AI) is changing the game. From booking airfare and hotels to creating personalised...
July 11, 2022
5 WAYS TO GET STARTED WITH AN OMNICHANNEL MARKETING STRATEGY, TO TURN BROWSERS INTO BUYERS
Shopping for products, exclusively at an online store, is a behaviour of the past. Customers are now habitually interacting with...
June 29, 2022
GA4: The Latest Google Analytics Update
In October, Google announced the latest version of Google Analytics, Google Analytics 4 (GA4), which is set to roll out...
June 23, 2022
Episerver Content API
Episerver is now Optimizely. Episerver acquired Optimizely in 2020 and took on the Optimizely name in 2021, so Episerver CMS...
June 8, 2022
Umbraco vs Episerver
Episerver is now Optimizely. Episerver acquired Optimizely in 2020 and took on the Optimizely name in 2021, so Episerver CMS...
May 16, 2022
What is Optimizely used for?
Optimizely (formerly known as Episerver) is a world leading digital experience technology. The Optimizely platform is used by ambitious organisations to...
May 9, 2022
Episerver 11 (Optimizely)
Episerver is now Optimizely. Episerver acquired Optimizely in 2020 and took on the Optimizely name in 2021, so Episerver CMS...
March 23, 2022
Episerver Customers
Episerver is now Optimizely. Episerver acquired Optimizely in 2020 and took on the Optimizely name in 2021, so Episerver CMS...
March 20, 2022
How CDPs and First-Party Data can Help Solve the Cookie Crisis
Introduction Customer Data Platform (CDP) and First-Party Data are a few terms you’ll likely see appear when considering the future...
March 7, 2022
Episerver Idio and Optimizely
Episerver is now Optimizely. Episerver acquired Optimizely in 2020 and took on the Optimizely name in 2021, so Episerver CMS...
February 28, 2022
SHOULD YOU BE USING A D2C MODEL?
Over the last few years, online shopping has become a huge part of commerce sales, with growth leaping nearly fivefold in...