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Insight-driven, quality-focused content written by the experts.

January 4, 2024

6 Ways AI Can Improve Business Performance

  Artificial intelligence (AI) is the ability of machines to learn and make decisions based on data and analytics. When...

January 4, 2024

CRM at the centre of your customer-centric business

  Customer Relationship Management (CRM) is still extremely important to any business that has anything more than one contact, and...

January 4, 2024

How companies can use data to drive smarter business decisions

  Intro: Reinventing how companies use data to drive smarter business decisions and create better customer experiences. To help companies...

January 4, 2024

Digital Transformation Is More Than Swapping Selling Systems

  Digital transformation touches every aspect of your business. Companies such as Intrepid Travel (the largest small group adventure travel...

January 3, 2024

Are you getting the best value from your Call Centre?

  Customer Experience Analytics Arm Call Centres with Data for Converting More Bookings Call centres are valuable in aiding conversions,...

January 2, 2024

Onsite Search Fixes for Every Home and Furniture Retailer

Onsite search is one of your best tools to support a seamless customer journey. Yet 94% of consumers report they’ve...

December 28, 2023

Strategic Personalisation

In retail, an isolated purchase reflects a moment of triumph.  But brands know that true success comes from transforming that...

December 8, 2023

Optimizely Products

Optimizely is a leading provider of digital solutions that help organisations create, deliver, and optimise personalised experiences for their customers...

November 27, 2023

Optimizely Customized Commerce

The world of e-commerce is volatile and organisations face the ongoing challenge of creating seamless, personalised and engaging buying experiences...

November 24, 2023

Designing the Perfect Basket

Inventory management can make or break an online store. It’s about optimising stock levels, ensuring products are readily available when...

November 22, 2023

XM Cloud Plus

Sitecore DX in Minneapolis last month was an exciting affair, not just because it filled the gap where the annual...

November 22, 2023

Is Optimizely Free?

Optimizely doesn't offer its full suite for free — but a free feature-flagging tier still exists. Here's what it includes, how pricing really works, and when to upgrade.

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