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Insights

Insight-driven, quality-focused content written by the experts.

Ecommerce, Content & Experience

February 29, 2024

What is BigCommerce?

The right ecommerce platform for your business is more crucial than ever. Among the long list of options available, one...

Ecommerce, Channel Optimisation

February 21, 2024

Improving Ecommerce Conversion Rates

The average ecommerce conversion rate is between 2.5% to 3%. Conversions can change depending on the organisation or conversion actions,...

Ecommerce, AI Agents & Automation

January 2, 2024

Onsite Search Fixes for Every Home and Furniture Retailer

Onsite search is one of your best tools to support a seamless customer journey. Yet 94% of consumers report they’ve...

Ecommerce, Sitecore

January 2, 2024

Unlocking Insights from Your Onsite Search Data: What Exactly Are Your Customers Looking For

Successful online commerce is steered by data-driven decisions, the ability to decipher customer needs and preferences is pivotal in creating...

Ecommerce, Content & Experience

December 28, 2023

Strategic Personalisation

In retail, an isolated purchase reflects a moment of triumph.  But brands know that true success comes from transforming that...

Ecommerce, Channel Optimisation

December 15, 2023

Gaining Value From Your Product Recommendations: Cross-selling on Any Device

According to a study by Barilliance, personalised product recommendations account for up to 31% of e-commerce site revenues. Shoppers have...

Ecommerce, Content & Experience

November 27, 2023

Optimizely Customized Commerce

The world of e-commerce is volatile and organisations face the ongoing challenge of creating seamless, personalised and engaging buying experiences...

Ecommerce, CRM & Data

November 24, 2023

Sitecore Holiday Shopping Trends Report 2023

Sitecore’s third annual holiday report for the UK market launched this month, revealing some of the biggest trends in shopping...

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