Insights
Insight-driven, quality-focused content written by the experts.
Events, Content & Experience
March 11, 2024
SUGMEA
We spoke to Issy Stephen, about her experience at Sitecore DX and presenting at SUGMEA in February. Issy is the...
Content & Experience, Experience Platforms & Operations
March 7, 2024
Optimizely Marketplace
In today’s competitive landscape, offering a personalised and consistent customer experience is no longer a luxury, it’s a necessity. With...
Events, Content & Experience
March 6, 2024
Sitecore DX Dubai 2024
Sitecore DX Dubai 2024: Key Takeaways for Businesses Sitecore DX Dubai 2024 brought together digital experience professionals from around the...
Content & Experience, Experience Platforms & Operations
March 5, 2024
Optimizely Gartner Magic Quadrant
For the fifth consecutive year, Gartner has recognised Optimizely as a market leading Digital Experience Platform and Content Marketing Platform....
Remarkable News, Experience Platforms & Operations
March 1, 2024
The Optimizely MVP Award
The Optimizely community thrives on the contributions of its members, and the Optimizely Most Valuable Professional (OMVP) program celebrates those...
Travel & Transport, Content & Experience
February 29, 2024
Aviation Digital Marketing
The aviation industry is no stranger to evolution. From the dawn of commercial flight to the era of digital transformation,...
Channel Optimisation, Content & Experience
February 27, 2024
Optimizely vs Contentstack
With 90% of people exclaiming personalised experiences are desirable, having a robust content management system (CMS) built for creating, optimising...
Ecommerce, Channel Optimisation
February 21, 2024
Improving Ecommerce Conversion Rates
The average ecommerce conversion rate is between 2.5% to 3%. Conversions can change depending on the organisation or conversion actions,...
Channel Optimisation, Content & Experience
February 14, 2024
What Are The Best A/B Testing Platforms?
A/B tests are carried out to create data that can be used to improve conversion rates by up to 400%....
Remarkable News, Content & Experience
February 9, 2024
Sitecore MVPs 2024
Today, Sitecore has announced the 2024 Sitecore MVPs (Most Valuable Professionals)! This is the 18th year of the programme, with...
Content & Experience, CRM & Data
January 29, 2024
Sitecore XM Cloud Forms
A brand new, very welcome new feature has come to Sitecore XM Cloud – Sitecore XM Cloud forms! Forms are...
Travel & Transport, Content & Experience
January 24, 2024
Travel Web Page Design Tips
First impressions matter in digital. With 83% of adults wanting to book their trips online, your travel web page design...