Insights
Insight-driven, quality-focused content written by the experts.
Travel & Transport, Content & Experience
March 14, 2024
Airline Marketing Strategies
74% of total travel and tourism revenue will be generated through online sales by 2027. Investing in robust airline marketing...
Events, Content & Experience
March 11, 2024
SUGMEA
We spoke to Issy Stephen, about her experience at Sitecore DX and presenting at SUGMEA in February. Issy is the...
Travel & Transport, CRM & Data
March 8, 2024
What is Salesforce Data Cloud? Exploring the Leading CDP
Events, Content & Experience
March 6, 2024
Sitecore DX Dubai 2024
Sitecore DX Dubai 2024: Key Takeaways for Businesses Sitecore DX Dubai 2024 brought together digital experience professionals from around the...
Travel & Transport, Agentic Orchestration
March 1, 2024
Salesforce Travel Management: Advancing Airline Operations and Passenger Services
73% of individuals using travel and hospitality services expressed the need for these providers to recognise and cater to their...
Events, CRM & Data
February 28, 2024
Gartner Magic Quadrant 2024 – Salesforce Named Leading CDP
In a time when 70% of organisations struggle to provide completely connected user experiences across all channels, it’s crucial for...
CRM & Data, Salesforce
February 23, 2024
Data Privacy Management: Strategies for Safe Data Handling
89% of IT leaders cite security as a top priority because organisations of all sizes are under immense pressure to...
CRM & Data, Human Enablement
February 21, 2024
CRM Adoption – A Guide for Higher ROI
Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic...
CRM & Data, Salesforce
February 16, 2024
Salesforce Sales Cloud Einstein: Increasing Forecasting Accuracy
Remarkable News, Content & Experience
February 9, 2024
Sitecore MVPs 2024
Today, Sitecore has announced the 2024 Sitecore MVPs (Most Valuable Professionals)! This is the 18th year of the programme, with...
CRM & Data, Human Enablement
February 4, 2024
4 Essential Steps to Crafting a Tailored CRM Strategy for Business Success
A well-defined Customer Relationship Management (CRM) Strategy can catapult a business from mediocrity to market leadership by optimising customer interactions...
Agentic Orchestration, CRM & Data
February 4, 2024
AI in Customer Service: What is It & Why Do You Need It?
Embracing the AI Revolution in Customer Service In an era where technological advancements are not just innovations but necessities, the...