Insights
Insight-driven, quality-focused content written by the experts.
Content Operations, Personalisation & CRO
Sitecore Gartner Magic Quadrant
For the first time, Gartner has recognised Sitecore as a market-leading Content Marketing Platform. This position of Sitecore in the Gartner Magic Quadrant demonstrates the impact this product is making in the technology space for customers. After placing in the... Read more
Commerce & Experience Platforms, Customer Experience (CX)
Sitecore Products: Everything you need to know
Sitecore is a leading provider of digital solutions that help organisations create, deliver, and optimise personalised experiences for their customers across all digital touchpoints. Recognised as a leader in the Gartner Magic Quadrant, the extensive suite of Sitecore products empowers... Read more
Travel & Transport, Content Operations
Hotel SEO Strategy
With 70% of travellers booking hotels online, a robust SEO (Search Engine Optimisation) strategy is essential for hotels to stand out and attract more guests. Additionally, 72% of mobile bookings occur within 48 hours of last-minute Google searches including the... Read more
Travel & Transport, Commerce & Experience Platforms
Best Hotel Website Designs
In the competitive hospitality industry, first impressions are pivotal, and increasingly, these initial impressions are formed online. The digital presence of a hotel, encapsulated by its website, is often the first touchpoint potential guests encounter. This makes it imperative for... Read more
Ecommerce, Commerce & Experience Platforms
How Much Does BigCommerce Cost
BigCommerce is a leading ecommerce platform, supporting over 60,000 businesses worldwide with its robust suite of tools and scalable solutions. But how much does BigCommerce cost? With global ecommerce sales projected to reach $6.4 trillion by 2024, choosing the right... Read more
Commerce & Experience Platforms, Customer Experience (CX)
How Much Does Sitecore Cost?
If you’re looking at this page, chances are you’re considering new website technology like Sitecore XP or Sitecore XM Cloud, or one of their top-tier tools like Sitecore Send, Sitecore Personalize or Sitecore Accelerate. Sitecore is a leading enterprise-level DXP... Read more
Travel & Transport, Commerce & Experience Platforms
Hotel Website Conversion Rate
Mastering the art of conversion rate optimisation (CRO) is essential for hotels aiming to maximise online bookings and revenue. CRO is a scientific approach designed to enhance the likelihood of converting visitors into bookers. This involves analysing the entire journey... Read more
Travel & Transport, Digital Marketing & Media
Content Marketing Strategy for Hotels
Creating a robust content marketing strategy for hotels that are looking to expand their customer base is essential. The good news is that hotels can easily create emotive content that inspires wanderlust. The bad news, the competition is fierce. Travellers... Read more