Insights
Insight-driven, quality-focused content written by the experts.
Property and Hospitality, Agentic Orchestration
July 31, 2024
Artificial Intelligence in Hotels
8% of guests feel that AI improves their hotel booking and stay experiences, but why is that? In early stages,...
Channel Optimisation, Content & Experience
July 25, 2024
Optimizely Visual Editor
The Optimizely visual editor makes creating a user friendly website simple. A good user experience (UX) on your website can...
Content & Experience, CRM & Data
July 17, 2024
Optimizely Amplitude Integration
87% of marketers believe that data is the most under-utilised asset within their company. Having access to actionable data is...
CRM & Data, Experience Platforms & Operations
July 1, 2024
Optimizely Plugin
Optimizely, a leading experimentation platform, empowers organisations to run Optimizely A/B testing, multivariate testing, personalise experiences, and optimise their websites...
Content & Experience, Experience Platforms & Operations
June 27, 2024
Sitecore CMS: A Guide
Businesses are continually searching for robust solutions to manage and deliver personalised experiences to their customers. Optimising your website’s content...
Agentic Orchestration, Content & Experience
June 26, 2024
AI and Content Marketing
83% of marketers believe AI will have a positive impact on their SEO efforts, and 67% of businesses report a...
Remarkable News, Content & Experience
June 10, 2024
Sitecore Gartner Magic Quadrant
For the first time, Gartner has recognised Sitecore as a market-leading Content Marketing Platform. This position of Sitecore in the...
Property and Hospitality, Travel & Transport
June 5, 2024
Digital Marketing Strategy for Hotels
Capturing the attention of potential guests and standing out among the competition in the hospitality industry is increasingly challenging. With...
Property and Hospitality, Travel & Transport
May 29, 2024
Best Hotel Website Designs
In the competitive hospitality industry, first impressions are pivotal, and increasingly, these initial impressions are formed online. The digital presence...
Ecommerce, Channel Optimisation
May 29, 2024
How Much Does BigCommerce Cost
BigCommerce is a leading ecommerce platform, supporting over 60,000 businesses worldwide with its robust suite of tools and scalable solutions....
Property and Hospitality, Travel & Transport
May 24, 2024
Hotels Using AI in 2024
AI and ML are highly effective in hotels’ revenue planning, with a 60% customer satisfaction rate. The number of hotels...
Content & Experience, Contentful
May 22, 2024
What is Contentful
What is Contentful Contentful is a modern, headless CMS that empowers businesses to create, manage, and distribute content across various...