Insights
Insight-driven, quality-focused content written by the experts.
Property & Hospitality, Travel & Transport
June 19, 2024
Email Marketing For Hotels
When executed well, hotel email marketing generates an impressive £28 ROI for every £1 spent, delivering the highest marketing ROI...
CRM & Data, Salesforce
June 12, 2024
What is a Salesforce Consultant?
In 2023, Salesforce generated $2.33 billion from professional services and other services alone; this reflects the high, and steadily increasing,...
Property & Hospitality, Travel & Transport
June 5, 2024
Digital Marketing Strategy for Hotels
Capturing the attention of potential guests and standing out among the competition in the hospitality industry is increasingly challenging. With...
Content & Experience, CRM & Data
June 4, 2024
Sitecore Products: Everything you need to know
Sitecore is a leading provider of digital solutions that help organisations create, deliver, and optimise personalised experiences for their customers...
CRM & Data, Strategy & Consulting
May 26, 2024
Crafting a Comprehensive Data Integration Strategy
The Imperative of Data Integration Did you know that companies leveraging data integration can experience up to a 30% improvement...
Property & Hospitality, Travel & Transport
May 24, 2024
Hotels Using AI in 2024
AI and ML are highly effective in hotels’ revenue planning, with a 60% customer satisfaction rate. The number of hotels...
CRM & Data, Salesforce
May 14, 2024
Salesforce Sitecore Accelerator – Achieve Effortless Connectivity
Brands with digital aspirations constantly seek methods to integrate customer relationship management (CRM) with digital experience platforms (DXP). The Salesforce...
Property & Hospitality, Travel & Transport
April 30, 2024
AI In Hotels
The hospitality industry is experiencing a huge shift, propelled by the relentless advancement of AI in hotels which is expected...