Insights

Insight-driven, quality-focused content written by the experts.

Commerce & Experience Platforms, Customer Experience (CX)

What does Digital Transformation really mean and how do you go about it?

According to IDC, 40% of all technology spending in 2019, that is over $2 trillion dollars globally, will be spent on “Digital Transformation”. But what does that really mean? Is it all chest beating on the part of those CTOs... Read more
Commerce & Experience Platforms, Customer Experience (CX)

CUSTOMER-CENTRIC APPROACH TO A B2B2C STRATEGY

The digital landscape is changing. The growth of online and the development of digital technology is changing customer expectations. This requires organisations to take a fresh strategy or approach to simply be able to reach their customer. Being able to... Read more
Commerce & Experience Platforms, Customer Experience (CX)

EXCLUSIVE PREVIEW – THE NEED FOR A NEW CUSTOMER-CENTRIC STRATEGY: B2B2C

Business strategies are changing. They are becoming more customer-centric, digitally-driven and multi-channel. These changes are in response to the growth in e-commerce, which, whilst expanding the audience reach for many businesses, has also had a direct impact on the viability... Read more
Commerce & Experience Platforms, Content Operations

NAVIGATING HEADLESS, CONTENT, AND BRAND CONTROL

It’s a fairly well-known fact that people have a very short attention span. In fact, it’s a miracle that you’ve even made it past the abstract of this post. However, once somebody has decided that they ‘need’ something (and the... Read more
Commerce & Experience Platforms, Content Operations

YOUR DIGITAL CHANNEL – WITHOUT THE CANNIBAL

Any business who has recognised the advantage of going to market through a retail channel consisting of third parties, and therefore expanding its possible network exponentially, has also recognised the problems of being one step away from the end customer.... Read more
CRM & Data, Design and Build

Will GDPR Affect The Way Websites Are Built?

You’re probably already aware that the General Data Protection Regulation (GDPR) will come into effect on the 25th May. Especially after receiving multiple messages from companies, asking for consent to continue to hold your information, just so they can still... Read more
Customer Experience (CX), Optimizely

Why Are Page Load Speeds So Important For User Experience?

There are many elements that play a pivotal role to the overall success of your website, from an aesthetically appealing design, to intuitive navigation – but one element in particular can arguably have the biggest impact: your page load speed.... Read more
Customer Experience (CX), Design and Build

5 Challenges Facing Modern Web Developers

In the modern fast paced digital world, being a web developer requires great proficiency in a wide range of skills, and problem solving always needs to be top of the list. The industry is constantly evolving, with new tools and libraries... Read more

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