Insights

Insight-driven, quality-focused content written by the experts.

Ecommerce, CRM & Data

Gaining Value From Your Product Recommendations: Cross-selling on Any Device

According to a study by Barilliance, personalised product recommendations account for up to 31% of e-commerce site revenues. Shoppers have come to expect tailored product suggestions that cater to their individual preferences and needs.  That being said, providing consistent recommendations... Read more
Ecommerce, Commerce & Experience Platforms

Sitecore Holiday Shopping Trends Report 2023

Sitecore’s third annual holiday report for the UK market launched this month, revealing some of the biggest trends in shopping right now. Working with Advanis, Sitecore surveyed over 2000 UK residents to understand their biggest concerns and motivators going into... Read more
Ecommerce, Commerce & Experience Platforms

Designing the Perfect Basket

Inventory management can make or break an online store. It’s about optimising stock levels, ensuring products are readily available when customers need them, and minimising excess inventory that can tie up capital. And whilst brands can look to make improvements... Read more
Ecommerce, AI & Automation

Maintaining Quality Customer Experience During Peak Sale Seasons

Sale seasons are the biggest shopping times for home and furniture brands. But with this influx of customers, maintaining a gold standard of customer service can prove challenging. To meet this challenge head-on, digital transformation is not an option; it’s... Read more
Ecommerce, Commerce & Experience Platforms

Driving Loyalty During Financial Crisis

In the summer of 2023, sofa giant DFS claimed that the highest mortgage rates since 2008 have “depressed sales volumes by 15% to 20% across the market.” Inflation outpacing wages, fewer first-time buyers, and falling housing prices deterring people from... Read more
Ecommerce, AI & Automation

Designing the perfect basket: The hidden secret of e-commerce success

Inventory management can make or break an online store. It’s about optimizing stock levels, ensuring products are readily available when customers need them, and minimizing excess inventory that can tie up capital. Whilst brands can look to make improvements in... Read more
Ecommerce, Commerce & Experience Platforms

Time is running out: Essential strategies for B2B Black Friday 2023

As we approach Black Friday 2023, the clock is ticking for B2B brands to finalise their strategies and make the most of one of the biggest shopping days of the year! While Black Friday has traditionally been associated with consumer-focused... Read more
Ecommerce, Commerce & Experience Platforms

Unleashing growth: The transformative power of ecommerce analytics for B2B tools and industrial equipment retailers

As the line between B2C and B2B shopping behaviour blurs, the industrial equipment and B2B tools sector stands at the crossroads of innovation and opportunity. Ecommerce has emerged as a game-changer, enabling businesses to reach new heights of efficiency, scalability,... Read more

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