Insights
Insight-driven, quality-focused content written by the experts.
CRM & Data, Strategy & Consulting
September 2, 2020
Capex vs Opex – Two ways to show your investment in digital.
When it comes to business expenditure it’s very much the good, the bad and ugly depending on which side of...
Manufacturing, Agentic Orchestration
June 16, 2020
Will digital-savvy construction companies outperform their peers?
One cannot think about the year 2020 without being reminded of the term “annus horribilis”. With all companies suffering from...
Ecommerce, Content & Experience
February 17, 2020
B2B Customers Demand a B2C Shopping Experience
Like it or not B2B Expectations are dictated by Companies like Amazon. The new generation of business customers grew up...
Content & Experience, Optimizely
September 2, 2019
What does Digital Transformation really mean and how do you go about it?
According to IDC, 40% of all technology spending in 2019, that is over $2 trillion dollars globally, will be spent...
Remarkable News, Sitecore
August 12, 2019
Wirehive 100 – Sagittarius Recognised for Fastest Growth 2019
Last Friday Wirehive announced their shortlists for the Wirehive 100 awards with Sagittarius nominated in the ‘Fastest Growth’ category for...
Manufacturing, Channel Optimisation
January 22, 2019
CUSTOMER-CENTRIC APPROACH TO A B2B2C STRATEGY
The digital landscape is changing. The growth of online and the development of digital technology is changing customer expectations. This...
Ecommerce, Channel Optimisation
November 12, 2018
EXCLUSIVE PREVIEW – THE NEED FOR A NEW CUSTOMER-CENTRIC STRATEGY: B2B2C
Business strategies are changing. They are becoming more customer-centric, digitally-driven and multi-channel. These changes are in response to the growth...
CRM & Data, Sitecore
September 8, 2018
RESPONSIBLE PII PRACTICE
GDPR and Encryption When it comes to any Personally Identifiable Information (PII) that you hold, the GDPR requires you to “implement appropriate technical...
Content & Experience, Experience Platforms & Operations
June 18, 2018
NAVIGATING HEADLESS, CONTENT, AND BRAND CONTROL
It’s a fairly well-known fact that people have a very short attention span. In fact, it’s a miracle that you’ve...
Manufacturing, Content & Experience
May 17, 2018
YOUR DIGITAL CHANNEL – WITHOUT THE CANNIBAL
Any business who has recognised the advantage of going to market through a retail channel consisting of third parties, and...
Events, CRM & Data
May 10, 2018
CORPORATE DATA RESPONSIBILITY AND GDPR WEBINAR
If you didn’t manage to make the webinar, or you’d like to share the information with your colleagues, then you...
Channel Optimisation, Content & Experience
May 8, 2018
Why Are Page Load Speeds So Important For User Experience?
There are many elements that play a pivotal role to the overall success of your website, from an aesthetically appealing...