Insights

Insight-driven, quality-focused content written by the experts.

Customer Experience (CX), Personalisation & CRO

HOW DO YOU LAUNCH A SUCCESSFUL MARKETING STRATEGY ON SITECORE EXPERIENCE COMMERCE?

More and more customers are expecting an experience that is relevant, as this is what we see across every digital touchpoint that we access – whether it’s recommended films on Netflix, or targeted marketing e-mails from our favourite stores. Relevance... Read more
Commerce & Experience Platforms, Customer Experience (CX)

What does Digital Transformation really mean and how do you go about it?

According to IDC, 40% of all technology spending in 2019, that is over $2 trillion dollars globally, will be spent on “Digital Transformation”. But what does that really mean? Is it all chest beating on the part of those CTOs... Read more
Remarkable News, Customer Experience (CX)

Drum Search Awards

Ensuring a joined-up approach to development and digital marketing is at the heart of our ethos so we were very pleased to yesterday be recognised in the 2019 Drum Search Awards for our work with Sunrise Senior Living in the... Read more
Commerce & Experience Platforms, Customer Experience (CX)

CUSTOMER-CENTRIC APPROACH TO A B2B2C STRATEGY

The digital landscape is changing. The growth of online and the development of digital technology is changing customer expectations. This requires organisations to take a fresh strategy or approach to simply be able to reach their customer. Being able to... Read more
Commerce & Experience Platforms, Customer Experience (CX)

EXCLUSIVE PREVIEW – THE NEED FOR A NEW CUSTOMER-CENTRIC STRATEGY: B2B2C

Business strategies are changing. They are becoming more customer-centric, digitally-driven and multi-channel. These changes are in response to the growth in e-commerce, which, whilst expanding the audience reach for many businesses, has also had a direct impact on the viability... Read more
CRM & Data, Personalisation & CRO

SITECORE 9. IT’S TIME TO UPGRADE. HERE’S WHY

With the end of the year approaching, businesses need to be thinking about their key priorities and what enhancements they can make to their company. Before going into 2019, have you fulfilled your 2018 priorities yet? Here are the six... Read more
CRM & Data, Design and Build

Will GDPR Affect The Way Websites Are Built?

You’re probably already aware that the General Data Protection Regulation (GDPR) will come into effect on the 25th May. Especially after receiving multiple messages from companies, asking for consent to continue to hold your information, just so they can still... Read more
Customer Experience (CX), Optimizely

Why Are Page Load Speeds So Important For User Experience?

There are many elements that play a pivotal role to the overall success of your website, from an aesthetically appealing design, to intuitive navigation – but one element in particular can arguably have the biggest impact: your page load speed.... Read more

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