Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Content & Experience
April 12, 2022
3 Key Tech Tools to Manage your Commerce Brand at Scale
Customers are obsessed with brand reputation. They want to buy from conscious brands who are trying to make more of...
Content & Experience, CRM & Data
March 20, 2022
How CDPs and First-Party Data can Help Solve the Cookie Crisis
Introduction Customer Data Platform (CDP) and First-Party Data are a few terms you’ll likely see appear when considering the future...
Content & Experience, Experience Platforms & Operations
March 7, 2022
Episerver Idio and Optimizely
Idio is the technology behind Optimizely Intelligence Cloud. The Episerver Idio acquisition happened in 2019, when Episerver (now Optimizely) were making...
Content & Experience, Experience Platforms & Operations
February 22, 2022
Episerver vs WordPress
Which is the best investment for ambitious brands? There will be some people scratching their heads at why Episerver and...
Content & Experience, Experience Platforms & Operations
February 8, 2022
Episerver Digital Experience Platform (DXP)
Episerver Digital Experience Platform is a sophisticated technology suite of products and services designed to help enterprise-level organisations create, optimise...
Events, Remarkable News
February 7, 2022
Sagittarius supports Race Of Champions for 12th year
After a 2 year hiatus, Race Of Champions is back and so are we to support this prestigious event. Race...
Content & Experience, Experience Platforms & Operations
January 28, 2022
UNPICKING THE “MONOLITH” – WHAT YOUR ALL-IN-ONE MARKETING SOLUTION IS REALLY COSTING YOU
A brief look back It’s been a few years since Tim Berners-Lee conceived the Internet, and since the beginning, companies...
Content & Experience, CRM & Data
January 26, 2022
THE SECRET TO CUSTOMER RETENTION UNLOCKED
As we race through the early months of 2022, the repercussions of the last couple of years in retail are...
Content & Experience, CRM & Data
January 22, 2022
PERSONALISATION, WHAT IS IT REALLY?
Remember the first mass email you ever received with your name in the subject line? For the first time in...
Remarkable News, Digital Marketing
January 18, 2022
Former Big Brand Ideas marketing specialist, Hayley Bonnick joins Ultimedia
Ultimedia has appointed Hayley Bonnick as Head of Marketing. The former Big Brand Ideas marketing manager, joins the Episerver (Optmizely) specialists to...
Content & Experience, CRM & Data
January 10, 2022
What Is A Customer Data Platform? CDPs Explained
Developments in technology over the last decade have drastically shifted the way that users interact with businesses, placing customers at...
Content & Experience, Experience Platforms & Operations
January 7, 2022
Episerver DXC
Episerver DXC or Digital Experience Cloud is a combination of digital product offerings which can be used in many combinations...