Insights

Insight-driven, quality-focused content written by the experts.

Content Operations, Customer Experience (CX)

What Is Digital Content Planning and Why Is It Important?

Whatever your business, be it a regional or global brand, the content you produce plays a vital role in your success, so content planning is an essential step. A well-formulated and executed content strategy not only drives more traffic at... Read more
CRM & Data, Customer Experience (CX)

How CDPs and First-Party Data can Help Solve the Cookie Crisis

Introduction Customer Data Platform (CDP) and First-Party Data are a few terms you’ll likely see appear when considering the future of online marketing- but what do they mean and how can CDPs benefit your business? We break down the current... Read more
Remarkable News, Content Operations

Sagittarius supports Race Of Champions for 12th year

After a 2 year hiatus, Race Of Champions is back and so are we to support this prestigious event. Race Of Champions is an annual event that brings together the World’s most esteemed racing drivers to compete in a head... Read more
Remarkable News, Commerce & Experience Platforms

Former Big Brand Ideas marketing specialist, Hayley Bonnick joins Ultimedia

Ultimedia has appointed Hayley Bonnick as Head of Marketing. The former Big Brand Ideas marketing manager, joins the Episerver (Optmizely) specialists to grow the firm’s global presence and help deliver the organisation’s ambitious growth plans. The Manchester based digital agency is one... Read more
Commerce & Experience Platforms, Optimizely

Episerver vs Sitecore

Learn which Digital Experience Platform (DXP) is better when comparing Episerver vs Sitecore. Take a closer look at the key features of both technologies and which is best aligned with your business goals. Episerver and Sitecore at a glance Before... Read more
Content Operations, CX Strategy & Transformation

HOW TO CHOOSE THE RIGHT TEAMS FOR DIGITAL SUCCESS IN 2022

Investing in the perfect technology is only half of the puzzle to creating a beautiful digital experience. No-one just buys a flashy website tool and that’s the end of it – we wish that was that simple. As your business... Read more
Customer Experience (CX), Digital Marketing & Media

Generating leads and converting; how digital unlocks potential.

From the first primitive mud huts to the ancient pyramids of Egypt and beyond, the concept of ‘construction’ has been around for quite some time. The history of manufacturing is no different as the human race has been creating things... Read more
CRM & Data, Digital Marketing & Media

Digital marketing in Construction and Manufacturing

Where we spend our money is always a hot topic. Perhaps never more so than now. With Budgeting season well and truly upon us – be it at work and/or at home – the decisions that we make today, or... Read more

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