Insights
Insight-driven, quality-focused content written by the experts.
Commerce & Experience Platforms, Personalisation & CRO
Digital Marketing Strategy For Insurance Companies
A digital marketing strategy for insurance companies typically includes a variety of tactics to reach potential customers and promote insurance products and services online. Digital marketing is becoming increasingly important for companies as more and more customers are turning to... Read more
Remarkable News, Customer Experience (CX)
Sagittarius awarded 3 Sitecore MVPs for 2023
Elite distinction awarded for commitment and dedication to the Sitecore community Sagittarius today announced that Ian MacArthur, CEO, Christine Bookless and Robert McGovern, Sitecore Optimisation Consultants, have been named Ambassador MVP and Strategy MVPs (Most Valuable Professionals)... Read more
Commerce & Experience Platforms, Customer Experience (CX)
Episerver Find Developer Index Overview
Episerver Find developer index is also known as Optimizely Search and Navigation and is used by developers to set up and implement search and find on development sites. With the possibility to be set up in multiple languages, global organisations... Read more
Commerce & Experience Platforms, Optimizely
Optimizely Pricing
If you’re considering choosing Optimizely for your organisation, you’ll undoubtedly need to know how much it costs and more about the pricing scales. Since the digital experience platform (DXP) has seen some rapid expansion, the Optimizely pricing model has adjusted... Read more
Commerce & Experience Platforms, Personalisation & CRO
An (Almost) Definitive List of 100 Top AI Tools & Platforms for Marketing
There has been an unparalleled amount of hype surrounding the application of Artificial Intelligence (AI) in the tech and marketing spheres in the past few months. In fact, if we look at Google Trends alone (usually a fairly good indicator... Read more
Commerce & Experience Platforms, Customer Experience (CX)
THE METAVERSE AND ECOMMERCE, WHAT YOU NEED TO KNOW
Whilst the metaverse may still feel like something from a sci-fi film, its impact has the potential to revolutionise how customers shop. And the time to start planning it into your customer journeys may be a lot closer than you... Read more
AI & Automation, Commerce & Experience Platforms
HOW TO RECESSION PROOF YOUR ECOMMERCE BRAND
Economists, businesses and consumers alike are feeling the pinch of the cost of living crisis across the UK and beyond. “Usually recessions sneak up on us. CEOs never talk about recessions,” says economist Mark Zandi of Moody’s Analytics. “Now it... Read more
Content Operations, Personalisation & CRO
Content Marketing For Insurance Companies
Content marketing for insurance companies costs 62% less than other traditional marketing approaches and can drive three times more sales opportunities. For insurance companies, content marketing provides the perfect vehicle to build meaningful customer relationships, educate, drive revenue and build... Read more