Insights

Insight-driven, quality-focused content written by the experts.

CRM & Data, Design and Build

Will GDPR Affect The Way Websites Are Built?

You’re probably already aware that the General Data Protection Regulation (GDPR) will come into effect on the 25th May. Especially after receiving multiple messages from companies, asking for consent to continue to hold your information, just so they can still... Read more
CRM & Data, Customer Experience (CX)

Success with Stetga

Our team at Ultimedia have recently completed the first successful release of a digital programme of work with the Salford and Trafford Engineering Group Training Association Ltd (Stegta). Who are Stegta? Stegta have been established since 1966. They are an... Read more
Remarkable News, CRM & Data

Corporate Data Responsibility (CDR)

For a number of years now, companies of all sizes have embraced Corporate Social Responsibility, or CSR as an integral part of their business practices. CSR is often described as “Going beyond the minimum requirements of standard regulation and compliance”. This... Read more
CRM & Data, Customer Experience (CX)

HOW TO AVOID A #DELETEFACEBOOK DEBACLE: CDR SURFACING SOLUTIONS

With GDPR, companies need to be able to recall what information is being collected about their visitors and give them the option to “turn off” their own Personal Identifiable Information (PII) data collection. In order to do so, companies need to... Read more
CX Strategy & Transformation, Design and Build

GETTING UNDER THE HOOD: TECHNICAL DEBT

At the beginning of any large project, there is a huge temptation for developers to behave a little like a garage mechanic: lifting the hood on the vehicle; tutting, teeth sucking and head shaking; whilst muttering the phrase “It’s gonna... Read more
CRM & Data, Personalisation & CRO

How to truly know who’s on your website

Offering a truly-personalised experience to customers is the holy-grail of online marketing. Although often associated with B2C markets, its popularity and benefit is also growing across B2B markets. It’s easy to see why; since it enables businesses to predict what... Read more
Commerce & Experience Platforms, CX Strategy & Transformation

The digital product evolution: 7 reasons why you should hire an agency

Digital has come a long way in a decade. While the 1990s saw computers and the Internet, the 2000s have seen the birth (and explosion) of social networking, the slow death of wires, and practically everything we own shrinking in... Read more

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