Insights
Insight-driven, quality-focused content written by the experts.
Remarkable News, Customer Experience (CX)
Client Partner at Sagittarius inducted into BIMA 100
We are thrilled to announce that Dan Willis, Client Partner at Sagittarius, has been selected for induction into the prestigious BIMA 100 in the Client Services and Project Management category. The BIMA (British Interactive Media Association) 100 is an illustrious... Read more
Content Operations, Digital Marketing & Media
SEO content strategy
It’s a common misconception that SEO (search engine optimisation) can suck the joy out of content creation, turning a ‘content strategy’ into a simple checklist task with little room for creativity. In actuality, SEO not only provides a strong set... Read more
Digital Marketing & Media, Performance Marketing
Automotive Digital Marketing Strategy
The automotive industry has witnessed significant changes in recent years, with the rise of digital marketing strategies being one of the most prominent. Automotive digital marketing strategy has become crucial for automotive parts suppliers to attract and retain customers. With... Read more
CRM & Data, Customer Experience (CX)
Digital Transformation Starts and Ends with People
Digital transformation is the buzzword of the decade. It refers to integrating digital technology into all business areas, fundamentally changing how businesses operate and deliver value to their customers. Nonetheless, as newer technologies like AI gain in popularity, there are... Read more
Commerce & Experience Platforms, CX Strategy & Transformation
Identify your cost of ownership
The technology landscape has shifted massively within the digital experience space, especially within the past two years. We are now seeing more and more brands making a move from monolithic platforms to composable DXP solutions. Moving towards more modern technologies... Read more
Commerce & Experience Platforms, Customer Experience (CX)
SEAMLESS MIDDLE EAST: WHAT TO EXPECT FROM NEMETOS TANASUK
Seamless Middle East is just around the corner, and we’re gearing up for the biggest event yet! With over 15000 attendees and 500 + speakers, this is THE place to be for all things Digital Commerce 2023. Nemetos Tanasuk will... Read more
Customer Experience (CX), CX Strategy & Transformation
5 Tips for Getting the Most Value From Your Digital Agency
Your digital agency should be an extension of your team. At Sagittarius, we love working collaboratively with our clients to deliver phenomenal digital experiences for their customers. Having worked in both agency and client-side roles, I think I have a... Read more
CRM & Data, Digital Marketing & Media
Optimizely Google Analytics
Optimizely users are able to utilise both Google Analytics and Optimizely Analytics to obtain deeper insights than just one tool alone would harbour. When working with analytics focused technology, organisations are able to make data driven decisions for future digital... Read more