Insights

Insight-driven, quality-focused content written by the experts.

AI & Automation, CRM & Data

Why Data Analysis is Key to Making Strategic Marketing Decisions

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Travel & Transport, AI & Automation

Artificial Intelligence in Airlines

While artificial intelligence (AI) remains a relatively recent development, it is gaining widespread recognition, and one sector at the forefront of embracing this innovation is the airline industry. In recent years, the aviation sector has undergone a significant transformation through... Read more
Customer Experience (CX), Design and Build

Sitecore XM Cloud Forms

A brand new, very welcome new feature has come to Sitecore XM Cloud – Sitecore XM Cloud forms! Forms are one of those fundamental parts of a website. They let your customers do things like get in touch with you,... Read more
Travel & Transport, Customer Experience (CX)

Travel Web Page Design Tips

First impressions matter in digital. With 83% of adults wanting to book their trips online, your travel web page design can make or break your success. If customers don’t recognise your brand, struggle to navigate or can’t trust the website... Read more
CRM & Data, Customer Experience (CX)

Reinventing Connections: Tailoring CRM Tools for Meaningful Customer Experiences

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Travel & Transport, CRM & Data

Airlines And Social Media

Social media has become an integral part of our daily lives. With 4.95 billion users worldwide, accounting for around 60.49% of the global population, it transforms the way organisations connect with their audience. Airlines, with their global reach and constant... Read more
Commerce & Experience Platforms, Customer Experience (CX)

ما هي Optimizely ؟

Optimizely عبارة عن منصة تجربة رقمية (DXP) تتيح لفرق التسويق وغيرها القدرة على إدارة وتحسين نشاطها الرقمي وتجربة العملاء عبر كل نقطة اتصال. تتمتع Optimizely، المعروفة سابقًا باسم Episerver، بمجموعة ميزات وقدرات مدهشة تمنح المنظمات في جميع القطاعات القدرة على... Read more
CRM & Data, Customer Experience (CX)

The Roadmap to Data-Driven Success: How Customer Data Unification Empowers Your Business.

In today’s hyper-connected, data-driven world, businesses are constantly inundated with a deluge of information. From customer interactions to sales transactions, marketing campaigns, and social media engagements, the sheer volume of data can be overwhelming. However, this wealth of data also... Read more

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