Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Content & Experience
July 20, 2023
Optimizely Commerce
Business centric organisations have been much slower to adapt and keep up with consumer focused brands. Site journeys on B2B...
Content & Experience, Optimizely
July 12, 2023
Sitecore vs Optimizely
When it comes to Sitecore vs Optimizely, the initial similarities between the two platforms may catch your attention. Both Scandinavian-born...
Remarkable News, Content & Experience
July 3, 2023
Sitecore has been named a Leader in the IDC MarketScape
With Sitecore’s first anniversary of the release of their modern SaaS-based DXP, XM Cloud, just around the corner, we are...
Content & Experience, Digital Marketing
June 30, 2023
Optimizely Welcome
The Leading Content Marketing Platform The CMP can be used by more then just Optimizely customers. The two target audiences...
Travel & Transport, Channel Optimisation
June 21, 2023
Automotive Seo Tips
The benefits that SEO (Search Engine Optimisation) can bring to your website have the potential to be exceptional for driving...
Content & Experience, Experience Platforms & Operations
June 14, 2023
Optimizely DXP vs Kentico
When it comes to selecting the right digital experience platform (DXP) for your organisation, there are several options to consider....
Channel Optimisation, Content & Experience
June 14, 2023
Digital Sustainability: How our Internet Habits Impact the Environment
Despite the uprise of terms such as ‘digital sustainability’, when most people think of climate change, they tend to think...
Events, Content & Experience
June 13, 2023
Key Takeaways from the 2023 Romanian Testing Conference
The recent Romanian Testing Conference (RTC2023) provided an exceptional platform for professionals in the field of quality engineering to gather...
CRM & Data, Digital Marketing
June 8, 2023
Audience Segmentation Explained
Audience segmentation is a strategy employed in marketing which involves defining subgroups or segments within your target audiences to provide...
Ecommerce, Channel Optimisation
June 8, 2023
Unleashing ecommerce potential: Sidestep these commerce personalisation mistakes
With the abundance of choices available to consumers and a growing expectation for convenience, tailoring shopping experiences is paramount for...
Travel & Transport, Content & Experience
June 7, 2023
4 Key Trends Shaping the Travel Industry in 2023
The travel industry has experienced significant upheaval after the COVID-19 pandemic. However, there is light at the end of the...
Experience Platforms & Operations, Sitecore
May 31, 2023
Sitecore vs. Adobe
In today’s digital age, businesses need robust digital experience platforms to deliver engaging customer experiences, and two of the most...