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Insights

Insight-driven, quality-focused content written by the experts.

Ecommerce, Content & Experience

September 21, 2023

Time is running out: Essential strategies for B2B Black Friday 2023

As we approach Black Friday 2023, the clock is ticking for B2B brands to finalise their strategies and make the...

Experience Platforms & Operations, Optimizely

September 19, 2023

Optimizely vs Sitecore

When looking for a new digital experience platform (DXP) it can be hard to understand what actually differentiates the market...

Content & Experience, Experience Platforms & Operations

September 13, 2023

Optimizely CMS: Maximise Your Website’s Potential

Optimising your website’s content management system (CMS) is essential to staying ahead of the competition. Whatever your organisation’s digital goal...

Content & Experience, Experience Platforms & Operations

September 13, 2023

Optimizely CMS: Maximise Your Website’s Potential

Optimising your website’s content management system (CMS) is essential to staying ahead of the competition. Whatever your organisation’s digital goal...

Content & Experience, Experience Platforms & Operations

September 13, 2023

Optimizely CMS: Maximise Your Website’s Potential

Optimising your website’s content management system (CMS) is essential to staying ahead of the competition. Whatever your organisation’s digital goal...

Financial Services, Digital Marketing

September 6, 2023

Marketing for Asset Management Firms: Strategies to Drive Growth and Digital Transformation

Asset management firms play a crucial role in managing investments and wealth for clients. In the highly competitive financial services...

CRM & Data, Digital Marketing

September 5, 2023

Optimizely Data Platform

Benefits Of Utilising The ODP Predict Customer Behaviour  Gain a deeper understanding on how each customer acts. Discover: Discover New...

Content & Experience, CRM & Data

August 30, 2023

Personalisation capabilities of XM Cloud

In the dynamic digital realm, crafting personalised experiences has become a fundamental pillar of successful customer engagement. Brands consistently look...

Manufacturing, Channel Optimisation

August 27, 2023

Navigating omni-channel sales: Transforming the tools and equipment industry

Omnichannel marketing is a strategic imperative for businesses, even more so for those in the tools and industrial equipment industry...

Agentic Orchestration, Content & Experience

August 22, 2023

Unveiling Sitecore’s Generative AI Integration

Sitecore, a leader in composable digital experience platforms and content management system (CMS) solutions, is revolutionising the marketing landscape with...

Channel Optimisation, Content & Experience

August 16, 2023

Optimizely Personalisation

How To Create Unique Experiences For Your Site Users There are a list of factors that contribute to great user...

Contentful, Experience Platforms & Operations

August 16, 2023

Code and content for composable products

As Sitecore Developers, we have become used to the Helix style of organising our solutions in Visual Studio. But what...

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