Insights
Insight-driven, quality-focused content written by the experts.
Manufacturing, Content & Experience
November 22, 2022
2022-2023 DIGITAL TRANSFORMATION IN GLOBAL MANUFACTURING
The global manufacturing industry is being buffeted by geo-political and socio-economic challenges. In today’s turbulent marketplace, companies are looking to...
Channel Optimisation, Content & Experience
October 24, 2022
Peerius Episerver Explained
With an impressive customer base of famous brands such as Tommy Hilfiger, Peerius is a piece of the puzzle acquired...
Ecommerce, Channel Optimisation
October 24, 2022
Monetate vs Optimizely
Which is best for your organisation’s ecommerce solution? Monetate (acquired by KIBO in 2019) is a multivariate testing and personalisation...
Manufacturing, Channel Optimisation
October 20, 2022
MAKE A BIG IMPACT ON CUSTOMER LOYALTY AND YOUR ROI WITH THESE STEPS
PWC recently found that when customers feel appreciated, companies gain measurable benefits – including the chance to win more of...
Manufacturing, Channel Optimisation
October 6, 2022
3 REASONS B2B MANUFACTURERS SHOULD INVEST IN THEIR ONLINE EXPERIENCE
Have you noticed a change in your buyer’s behaviour since the pandemic? Business customers are now taking the buying journey...
Financial Services, CRM & Data
October 4, 2022
Law Firm Marketing & Digital Maturity
The legal sector has historically been slow to innovate digitally. The pandemic was quick to highlight sectors and specific organisations...
Travel & Transport, Agentic Orchestration
September 22, 2022
The Future Of Travel: 5 Ways AI Is Changing The Game
When it comes to travel, artificial intelligence (AI) is changing the game. From booking airfare and hotels to creating personalised...
Ecommerce, Manufacturing
September 2, 2022
Why most B2B manufacturers could be missing out on millions of dollars
Traditionally, taking a direct to customer (D2C) route for manufacturing brands has been a strategy predominantly reserved for business to...
Financial Services, Channel Optimisation
August 31, 2022
Law Firm Digital Marketing Strategy Guide
Law firm digital marketing strategy, sometimes referred to as internet marketing strategy is critical for the future success of modern...
Ecommerce, Channel Optimisation
August 22, 2022
4 ECOMMERCE DESIGN MISTAKES THAT COULD BE DAMAGING YOUR USER EXPERIENCE
Commerce brands need sales-driven sites. Those conversions are directly down to the quality of your site, and how your users...
Channel Optimisation, Content & Experience
August 17, 2022
The 4 Steps to Personalising Content on your Sitecore website
76% of consumers get frustrated when companies don’t use content personalisation. In 2022, consumers expect to be treated like an...
Financial Services, Content & Experience
August 9, 2022
Content Marketing for Law Firms: The Guide for Success
Content marketing costs 62% less than traditional marketing and has the potential to generate three times as many new revenue...