Insights
Insight-driven, quality-focused content written by the experts.
Travel & Transport, Content & Experience
January 17, 2024
Travel Ecommerce Platform Essentials
The online travel market is expected to reach $690.71 billion by 2026 Brands who want to stay ahead need a dynamic...
Travel & Transport, Channel Optimisation
January 10, 2024
Seo Travel Tips: Key Trends for 2024
SEO travel trends hinge on authenticity, emerging search intelligence and multi-channel strategy for 2024. Staying ahead of the curve is...
Content & Experience, Experience Platforms & Operations
January 8, 2024
What is Optimizely?
Optimizely, formerly Episerver, offers a variety of tools designed for marketers and other teams including experimentation, content management, personalisation and commerce...
Content & Experience, Experience Platforms & Operations
January 8, 2024
ما هي Optimizely ؟
Optimizely عبارة عن منصة تجربة رقمية (DXP) تتيح لفرق التسويق وغيرها القدرة على إدارة وتحسين نشاطها الرقمي وتجربة العملاء عبر...
CRM & Data, Human Enablement & Training
January 7, 2024
The Roadmap to Data-Driven Success: How Customer Data Unification Empowers Your Business.
In today’s hyper-connected, data-driven world, businesses are constantly inundated with a deluge of information. From customer interactions to sales transactions,...
Ecommerce, AI Agents & Automation
January 2, 2024
Onsite Search Fixes for Every Home and Furniture Retailer
Onsite search is one of your best tools to support a seamless customer journey. Yet 94% of consumers report they’ve...
Ecommerce, Sitecore
January 2, 2024
Unlocking Insights from Your Onsite Search Data: What Exactly Are Your Customers Looking For
Successful online commerce is steered by data-driven decisions, the ability to decipher customer needs and preferences is pivotal in creating...
Ecommerce, Content & Experience
December 28, 2023
Strategic Personalisation
In retail, an isolated purchase reflects a moment of triumph. But brands know that true success comes from transforming that...
Ecommerce, Channel Optimisation
December 15, 2023
Gaining Value From Your Product Recommendations: Cross-selling on Any Device
According to a study by Barilliance, personalised product recommendations account for up to 31% of e-commerce site revenues. Shoppers have...
Content & Experience, Experience Platforms & Operations
December 8, 2023
Optimizely Products
Optimizely is a leading provider of digital solutions that help organisations create, deliver, and optimise personalised experiences for their customers...
Digital Marketing, Sitecore
November 28, 2023
Google Announced as DMA Gatekeeper – What Does this Mean?
Google was recently announced as an official gatekeeper of the Digital Markets Act (DMA) – but what does this mean,...
Ecommerce, Content & Experience
November 27, 2023
Optimizely Customized Commerce
The world of e-commerce is volatile and organisations face the ongoing challenge of creating seamless, personalised and engaging buying experiences...