Insights
Insight-driven, quality-focused content written by the experts.
AI & Automation, CRM & Data
AI in Customer Service: What is It & Why Do You Need It?
Embracing the AI Revolution in Customer Service In an era where technological advancements are not just innovations but necessities, the integration of Artificial Intelligence (AI) in Customer Service is no longer a futuristic concept but a concrete reality. This integration... Read more
Travel & Transport, AI & Automation
Artificial Intelligence in Airlines
While artificial intelligence (AI) remains a relatively recent development, it is gaining widespread recognition, and one sector at the forefront of embracing this innovation is the airline industry. In recent years, the aviation sector has undergone a significant transformation through... Read more
Travel & Transport, AI & Automation
Marketing for travel brands in 2024
The travel industry is regaining pace in 2024 and travellers are even more eager to get away. Travel and airline digital transformation is at an all-time high, with brands looking for better ways to reach their audience at the right... Read more
Travel & Transport, Content Operations
Seo Travel Tips: Key Trends for 2024
SEO travel trends hinge on authenticity, emerging search intelligence and multi-channel strategy for 2024. Staying ahead of the curve is crucial for brands aiming to shine amidst the sea of digital and AI-aided content. For travel brands and airlines, SEO... Read more
AI & Automation, CRM & Data
Harnessing the Power of Unified Customer Data for Business Success.
In today’s hyper-competitive business landscape, fragmented customer data often stands as a formidable barrier to success. The challenges stemming from disparate data sources can be multifaceted, hindering businesses from making informed decisions and stunting growth opportunities. Customer data unification is... Read more
AI & Automation, CRM & Data
Is Your Salesforce Ready for the AI Revolution?
In the dynamic digital era, Artificial Intelligence (AI) emerges as a transformative force, revolutionizing industries and redefining business operations. Yet, the efficacy of AI hinges on the quality and preparedness of its foundational data. As the CEO of Unify, my... Read more