Insights
Insight-driven, quality-focused content written by the experts.
CRM & Data, Strategy & Consulting
September 2, 2020
Capex vs Opex – Two ways to show your investment in digital.
When it comes to business expenditure it’s very much the good, the bad and ugly depending on which side of...
Content & Experience, CRM & Data
September 7, 2019
A PRACTICAL GUIDE TO TRACKING YOUR CUSTOMERS ON SITECORE
The Sitecore Customer Engagement platform is one of the best tracking platforms in the Web Content Management (WCM) industry. It has been...
CRM & Data, Sitecore
September 8, 2018
RESPONSIBLE PII PRACTICE
GDPR and Encryption When it comes to any Personally Identifiable Information (PII) that you hold, the GDPR requires you to “implement appropriate technical...
Events, CRM & Data
May 10, 2018
CORPORATE DATA RESPONSIBILITY AND GDPR WEBINAR
If you didn’t manage to make the webinar, or you’d like to share the information with your colleagues, then you...
Content & Experience, CRM & Data
May 8, 2018
Will GDPR Affect The Way Websites Are Built?
You’re probably already aware that the General Data Protection Regulation (GDPR) will come into effect on the 25th May. Especially...
Remarkable News, CRM & Data
March 15, 2018
Corporate Data Responsibility (CDR)
For a number of years now, companies of all sizes have embraced Corporate Social Responsibility, or CSR as an integral part...
CRM & Data, Sitecore
March 1, 2018
HOW TO AVOID A #DELETEFACEBOOK DEBACLE: CDR SURFACING SOLUTIONS
With GDPR, companies need to be able to recall what information is being collected about their visitors and give them...
Content & Experience, CRM & Data
October 24, 2017
Sitecore 9: Here’s what you need to know
First and foremost is the launch of Sitecore Experience Cloud. Billed as the ‘only industry-leading platform that continuously learns from each...
Content & Experience, CRM & Data
May 1, 2017
How to truly know who’s on your website
Offering a truly-personalised experience to customers is the holy-grail of online marketing. Although often associated with B2C markets, its popularity...
Events, Content & Experience
April 28, 2017
Do you know your customer?
Last night, we hosted our “Do you know your customer?” event, in partnership with Sitecore and Lead Forensics With a predicted sales increase of...