Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Commerce & Experience Platforms
BigCommerce Travel Sites – A Digital Marketing Guide
The travel industry is currently witnessing a substantial digital transformation, spurred by innovations in ecommerce platforms such as BigCommerce. In today’s digital age, a robust online presence is not merely beneficial but essential for survival and growth in the highly... We'll work with you to turn valuable insights into an actionable roadmap that helps you get exactly where you want to be. Read more
Content Operations, Customer Experience (CX)
Optimizely Content Marketing Platform
Optimizely CMP has been recognised as a leader in the Gartner Magic Quadrant for Content Marketing Platforms for the seventh consecutive year. This recognition highlights the platform’s agility and comprehensive capabilities. Gartner praised the platform for its swift adaptation to... Read more
Commerce & Experience Platforms, Customer Experience (CX)
Sitecore Partners
So, you’ve decided to leverage Sitecore’s powerful CMS to take your digital presence to the next level. Excellent choice! Having a robust and adaptable Content Management System (CMS) is a necessity. Sitecore, with its powerful features and marketing automation capabilities,... Read more
CRM & Data, Digital Marketing & Media
Salesforce Marketing Cloud Pricing – The Ultimate Guide
Personalised customer journeys are essential to modern marketing. One platform stands tall in its ability to revolutionise how businesses engage with their customers: Salesforce Marketing Cloud. The power of Salesforce Marketing Cloud in crafting tailored, dynamic marketing strategies is unmatched.... Read more
Ecommerce, Commerce & Experience Platforms
BigCommerce Pricing
BigCommerce stands out as a cloud-based ecommerce platform that offers a robust set of tools designed to build, run, and scale online stores. Its versatility caters to a wide range of industries, including retail, manufacturing, and wholesale, making it a... We'll work with you to turn valuable insights into an actionable roadmap that helps you get exactly where you want to be. Read more
Customer Experience (CX), Optimizely
Optimizely vs Dynamic Yield
In today’s hyper-competitive digital world, the quest for delivering personalised experiences to consumers has become paramount for businesses striving to differentiate themselves. In fact, companies that implement strong personalisation earn 40% more than those who don’t. This has made experimentation... Read more
Remarkable News, CRM & Data
ISO 27001 Certification For Ultimedia
At Ultimedia, exceptional digital marketing strategies and web development go hand in hand with robust information security practices. We’re proud to announce our recertification for ISO 27001:2022, the internationally recognised benchmark for information security management systems. This achievement signifies our... Read more
Travel & Transport, AI & Automation
Airline Digital Transformation
Airlines are still recovering from the impact of the global pandemic and to try and regain customers, airline digital transformation emerges as a strategic imperative, now more than ever. To improve customer experience, enhance airline performance, and maintain competitiveness, an... Read more