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Insight-driven, quality-focused content written by the experts.

Content Operations, Customer Experience (CX)

April 18, 2024

Optimizely Content Marketing Platform

Optimizely CMP has been recognised as a leader in the Gartner Magic Quadrant for Content Marketing Platforms for the seventh...

AI & Automation, CRM & Data
AI & Automation, Customer Experience (CX)

April 15, 2024

SUGCON Key Takeaways

It was a real pleasure to welcome the Sitecore community to my home town of Dublin last week for this...

Commerce & Experience Platforms, Customer Experience (CX)

April 10, 2024

Sitecore Partners

So, you’ve decided to leverage Sitecore’s powerful CMS to take your digital presence to the next level. Excellent choice! Having...

Travel & Transport, CRM & Data

April 9, 2024

Digital Marketing in the Aviation Industry

In recent years, the aviation industry has experienced a significant transformation, driven by the rapid growth of digital technology and...

Ecommerce, Commerce & Experience Platforms

April 7, 2024

BigCommerce Pricing

BigCommerce stands out as a cloud-based ecommerce platform that offers a robust set of tools designed to build, run, and...

CRM & Data, Customer Experience (CX)
Travel & Transport, AI & Automation

March 29, 2024

Best CRM for Travel Industry – Discover Salesforce

A staggering 73% of travellers now expect their travel providers to understand their individual needs and preferences. In the crowded...

Customer Experience (CX), Optimizely

March 28, 2024

Optimizely vs Dynamic Yield

In today’s hyper-competitive digital world, the quest for delivering personalised experiences to consumers has become paramount for businesses striving to...

AI & Automation, CRM & Data
AI & Automation, CRM & Data

March 24, 2024

Leveraging Salesforce Email Marketing – From Leads to Loyalty

For every £1 spent on email marketing, the average ROI is £44.  Yet, achieving this demands more than just sending...

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