Why most B2B manufacturers could be missing out on millions of dollars
Traditionally, taking a direct to customer (D2C) route for manufacturing brands has been a strategy predominantly reserved for business to customer (B2C) brands. Think Tesla skipping out the dealership and Osprey’s online backpack shop. Spurred on by the pandemic and... Read more
AI
3 KEY INSIGHTS GAINED FROM THE HEADLESS COMMERCE SUMMIT
Composable is the future of commerce. In order to stay ahead of the curve, leading brands are investing in experiences which delight customers at every touchpoint, which requires agile technology to keep up with trends and produce huge amounts of... Read more
AI
Reaching your target audience with AI.
An honest conversation about AI – Part 3 This week is about starting an honest conversation about AI. By walking through what AI means for marketers we are trying to paint a clearer picture of how it can help you... Read more