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CRM & Data – Insights

Insight-driven, quality-focused content written by the experts.

Travel & Transport, CRM & Data

March 29, 2024

Best CRM for Travel Industry – Discover Salesforce

A staggering 73% of travellers now expect their travel providers to understand their individual needs and preferences. In the crowded...

Financial Services, CRM & Data
CRM & Data, Digital Marketing

March 24, 2024

Leveraging Salesforce Email Marketing – From Leads to Loyalty

For every £1 spent on email marketing, the average ROI is £44.  Yet, achieving this demands more than just sending...

Remarkable News, CRM & Data

March 20, 2024

ISO 27001 Certification For Ultimedia

At Ultimedia, exceptional digital marketing strategies and web development go hand in hand with robust information security practices. We’re proud...

Travel & Transport, Content & Experience

March 18, 2024

Airline Digital Transformation

Airlines are still recovering from the impact of the global pandemic and to try and regain customers, airline digital transformation...

Travel & Transport, Content & Experience

March 14, 2024

Airline Marketing Strategies

74% of total travel and tourism revenue will be generated through online sales by 2027. Investing in robust airline marketing...

Travel & Transport, CRM & Data
Travel & Transport, AI Agents & Automation

March 1, 2024

Salesforce Travel Management: Advancing Airline Operations and Passenger Services

73% of individuals using travel and hospitality services expressed the need for these providers to recognise and cater to their...

Events, CRM & Data

February 28, 2024

Gartner Magic Quadrant 2024 – Salesforce Named Leading CDP

In a time when 70% of organisations struggle to provide completely connected user experiences across all channels,  it’s crucial for...

CRM & Data, Salesforce

February 23, 2024

Data Privacy Management: Strategies for Safe Data Handling

89% of IT leaders cite security as a top priority because organisations of all sizes are under immense pressure to...

CRM & Data, Human Enablement & Training

February 21, 2024

CRM Adoption – A Guide for Higher ROI

Did you know that only 40% of businesses achieve a CRM adoption rate of 90% or higher? This startling statistic...

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