Insights
Insight-driven, quality-focused content written by the experts.
Ecommerce, Content & Experience
January 24, 2023
THE METAVERSE AND ECOMMERCE, WHAT YOU NEED TO KNOW
Whilst the metaverse may still feel like something from a sci-fi film, its impact has the potential to revolutionise how...
Ecommerce, Content & Experience
January 9, 2023
Episerver Commerce B2C and B2B Cloud
Get sophisticated B2C Commerce and B2B Commerce solutions, hosted and managed in the Cloud, from the same supplier. Episerver Commerce...
Ecommerce, Content & Experience
November 11, 2022
Optimizely vs Shopify – What’s the difference?
Shopify is used by only 2% of the top one million e-commerce sites in the United Kingdom (Ranked by traffic...
Ecommerce, Channel Optimisation
October 24, 2022
Monetate vs Optimizely
Which is best for your organisation’s ecommerce solution? Monetate (acquired by KIBO in 2019) is a multivariate testing and personalisation...
Ecommerce, Manufacturing
September 2, 2022
Why most B2B manufacturers could be missing out on millions of dollars
Traditionally, taking a direct to customer (D2C) route for manufacturing brands has been a strategy predominantly reserved for business to...
Ecommerce, Channel Optimisation
August 22, 2022
4 ECOMMERCE DESIGN MISTAKES THAT COULD BE DAMAGING YOUR USER EXPERIENCE
Commerce brands need sales-driven sites. Those conversions are directly down to the quality of your site, and how your users...
Ecommerce, Channel Optimisation
July 11, 2022
5 WAYS TO GET STARTED WITH AN OMNICHANNEL MARKETING STRATEGY, TO TURN BROWSERS INTO BUYERS
Shopping for products, exclusively at an online store, is a behaviour of the past. Customers are now habitually interacting with...
Ecommerce, Content & Experience
April 12, 2022
3 Key Tech Tools to Manage your Commerce Brand at Scale
Customers are obsessed with brand reputation. They want to buy from conscious brands who are trying to make more of...
Ecommerce, Content & Experience
January 5, 2022
Episerver Ecommerce
We live in a digital world, where almost everything we need can be accessed at a click of a button...
Ecommerce, Content & Experience
February 17, 2020
B2B Customers Demand a B2C Shopping Experience
Like it or not B2B Expectations are dictated by Companies like Amazon. The new generation of business customers grew up...
Ecommerce, Content & Experience
November 19, 2019
HOW DO YOU LAUNCH A SUCCESSFUL MARKETING STRATEGY ON SITECORE EXPERIENCE COMMERCE?
More and more customers are expecting an experience that is relevant, as this is what we see across every digital...
Ecommerce, Channel Optimisation
November 12, 2018
EXCLUSIVE PREVIEW – THE NEED FOR A NEW CUSTOMER-CENTRIC STRATEGY: B2B2C
Business strategies are changing. They are becoming more customer-centric, digitally-driven and multi-channel. These changes are in response to the growth...