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Robert McGovern

Lead Optimisation Consultant

As a Lead Optimisation Consultant, Rob is involved in all things Sitecore and Optimizely, and sits in the middle of our developers, designers, and the client, making sure that each project gets the most out of the tools and features that Sitecore and Optimizely offer.

In this composable world, Rob makes sure he stays on top of the latest tools and the features that become available for these tools on a regular basis. He helps in pitching and implementing new tools with both current and new clients, and you’ll generally find him working on strategic projects around content and personalisation, as well as delivering training to clients.

Rob has been a Sitecore Strategy MVP for the last three years.

Rob's Insights

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Commerce & Experience Platforms, CX Strategy & Transformation

The digital product evolution: 7 reasons why you should hire an agency

Digital has come a long way in a decade. While the 1990s saw computers and the Internet, the 2000s have seen the birth (and explosion) of social networking, the slow death of wires, and practically everything we own shrinking in... Read more
Commerce & Experience Platforms, Quality Assurance

Sitecore performance optimisation: What, why and how?

The need for speed has never been more powerful than it is today. Whilst that sounds cliché, it’s so true in today’s advanced and digitally-driven world. Consumers spend more and more time on digital channels, and your website is often... Read more
Customer Experience (CX), Personalisation & CRO

Do you know your customer?

Last night, we hosted our “Do you know your customer?” event, in partnership with Sitecore and Lead Forensics With a predicted sales increase of 56%, offering a truly-personalised experience to customers is the holy-grail of online marketing. Our event aimed to help attendees understand... Read more
CRM & Data, Personalisation & CRO

How to truly know who’s on your website

Offering a truly-personalised experience to customers is the holy-grail of online marketing. Although often associated with B2C markets, its popularity and benefit is also growing across B2B markets. It’s easy to see why; since it enables businesses to predict what... Read more

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