Insights

Insight-driven, quality-focused content written by the experts.

Sitecore

Sitecore Send: Everything you need to know (Part 2)

In Part One of ‘Everything you need to know before getting started with Sitecore Send,’ we laid the foundation for harnessing the power of Sitecore Send in your email marketing endeavours, exploring Sitecore Send’s Email Lists and Campaigns. Let’s continue... Read more
Events, Sitecore

Highlights From Sitecore DX 2023 Minneapolis

The Sitecore DX 2023 Minneapolis event was nothing short of spectacular, captivating the 500+ attendees with a number of exciting announcements and content. For Sagittarius, it was even more exciting as the event marked our official launch in the USA!... Read more
Sitecore

Benefits of Sitecore XM Cloud

In an ever-changing digital landscape, brands are looking for ways to grab the consumer’s attention best whether that be B2B or B2C. For brands to succeed in this changing landscape, they need to gain better control over their content. To... Read more
Ecommerce

Time is running out: Essential strategies for B2B Black Friday 2023

As we approach Black Friday 2023, the clock is ticking for B2B brands to finalise their strategies and make the most of one of the biggest shopping days of the year! While Black Friday has traditionally been associated with consumer-focused... Read more
Optimizely, Sitecore

Optimizely vs Sitecore

When looking for a new digital experience platform (DXP) it can be hard to understand what actually differentiates the market leaders. At a glance they seem very similar as both Optimizely and Sitecore are secure platforms developed in .NET web... Read more
Sitecore

Sitecore Send: Everything you need to know (Part 1)

Despite being a part of every brand’s marketing strategy since the dawn of time, email marketing is still one of the most effective ways to engage with your customers and stimulate sales. 99% of email users check their email daily,... Read more
Ecommerce

Unleashing growth: The transformative power of ecommerce analytics for B2B tools and industrial equipment retailers

As the line between B2C and B2B shopping behaviour blurs, the industrial equipment and B2B tools sector stands at the crossroads of innovation and opportunity. Ecommerce has emerged as a game-changer, enabling businesses to reach new heights of efficiency, scalability,... Read more
AI, Sitecore

Unveiling Sitecore’s Generative AI Integration

Sitecore, a leader in composable digital experience platforms and content management system (CMS) solutions, is revolutionising the marketing landscape with its seamless integration of generative AI (GAI). Dave O’Flanagan, Sitecore’s Chief Product Officer, recently highlighted this groundbreaking development in an... Read more

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