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Digital Marketing

Remarkable is a full-service digital marketing agency dedicated to helping businesses leverage the power of connected multi-channel marketing to grow. Our team of experienced digital marketing consultants specialise in crafting data-driven strategies that enhance your brand visibility, drive meaningful engagement, and deliver experiences that convert. From discoverability and SEO to advertising and performance marketing, we utilise the most effective channels combined with the most relevant data to craft the perfect digital marketing strategy. Our digital marketing team fuse creativity and data to craft tailored strategies that works for your brand.

Digital Marketing Strategy

At Remarkable, we don’t just do digital marketing, we solve genuine business challenges. Whether you’re struggling with low visibility, flatlining engagement, or underperforming campaigns, our data-driven, multi-channel strategies are designed to unlock growth where it matters most.

As a full-service digital marketing agency, with over 40 years success in a range of sectors, we help ambitious brands transform their digital presence, turning passive audiences into active customers. From discoverability through SEO & social media, to lead generation via performance media, to ROI-driven advertising campaigns, our team fuses creativity with precision data to deliver marketing that doesn’t just look good, it works.

There’s so many compelling reasons to explore a Remarkable digital marketing strategy:

  • Companies with a strong digital marketing strategy see 2.8x higher revenue growth (Google/Econsultancy)
  • Businesses that prioritise SEO generate 53% more traffic and 40% higher conversion rates (HubSpot)
  • Multi-channel campaigns achieve 24% higher ROI than single-channel efforts (Salesforce)

Many clients come to us when they can’t understand what marketing works (and what doesn’t); don’t know who their target audience is and how to get in front of them; or are not generating the right quality and quantity of traffic, sales or leads for their business. Our team of digital experts are passionate about developing collaborative partnerships with brands to overcome these challenges through connected multi-channel campaigns that generate real business results.

Digital Strategy & Consultancy

Remarkable will help you to revolutionise your digital marketing strategy to drive innovation, optimise resource management, and unlock revenue opportunities, whilst our digital consultancy services help organisations evolve their digital platforms through strategic, technical and digital marketing support.

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Performance Marketing

We’ll find the most relevant digital channels to reach your desired audience and help you make the most of paid media to stop the scroll, cut through the noise and drive measurable results. We help to craft content that will reach, engage and convert audiences at every step of their user journey, ensuring that you achieve your desired actions and build your brand. 
 
Performance marketing is a digital marketing strategy where advertisers pay when a specific action or goal is completed, such as a sale, click, lead, or other predefined actions. Unlike traditional advertising where payment is made upfront regardless of results, performance marketing is results-driven, making it highly measurable and efficient. This approach is favoured by brands looking to maximise their return on investment (ROI). From PPC ads in Google Search, to engaging and clickable videos on TikTok, the right ad in the right place at the right time is crucial to capture your audience’s attention when it matters most.

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Search & Content Marketing

We’ll help you build your audience through relevant media with a tailored Search and Content Marketing strategy. By optimising your use of content and increasing your search visibility, we’ll help you reach relevant audiences and drive them towards measurable conversions for your business. The world of search and discoverability is changing. Through the introduction of AI and Generative Search results, along with the behavioural shift seeing customers using social platforms like Instagram and TikTok as a discovery channel, our team keeps their finger on the pulse going beyond traditional Technical SEO & content strategy, to ensure your business is findable, wherever your customer is spending their time.

Search marketing is a digital marketing strategy that traditionally involves increasing a website’s visibility on search engines like Google, Bing, or Yahoo. It includes both paid and organic efforts to drive traffic from search engine results pages (SERPs). The goal is to capture user interest when they are actively searching for products, services, or information related to a business.

Content marketing is a strategic approach focused on creating, distributing, and promoting valuable, relevant, and consistent content to attract and engage your target audience. Rather than directly promoting a brand or product, content marketing aims to build trust and authority, fostering customer loyalty over time. This strategy is used to nurture leads, improve brand awareness, and drive profitable customer actions.  

 

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Conversion Rate Optimisation (CRO)

Standing still is going backwards… as the needs of your customers continue to evolve, so too should the experience you serve them. We believe in continuous optimisation, we seek out friction in your experience and collaborate closely to build testing and optimisation roadmaps including:

  • Strategy workshops
  • Personalisation
  • Segmentation
  • Automation
  • Testing & CRO
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Digital Marketing Insights

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Digital Marketing

What is Digital Marketing?

Overview The term ‘digital marketing’ covers a wide range of marketing tactics, all executed on digital platforms. Nowadays, the majority of brands use digital marketing to appeal to customers, and it has become a crucial part of marketing for businesses... Read more
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Digital Marketing FAQs

Digital marketing is the use of online channels, platforms, digital technologies and strategies to promote products, services, or brands to consumers.

Digital marketing helps businesses reach a wider audience, engage with potential customers, and increase brand awareness. It’s cost-effective, measurable, and allows for more targeted marketing campaigns than traditional methods.

Remarketing is a strategy that targets users who have previously visited your website by showing them relevant ads across different websites or social platforms to bring them back and encourage conversions.

Affiliate marketing is a performance-based strategy where businesses reward affiliates (partners) for driving traffic or sales through their referral links.

SEO (Search Engine Optimisation) is the process of enhancing your website to rank higher on search engines like Google. It helps increase organic traffic, improve visibility, and enhance credibility. 

Social media marketing involves promoting products or services through platforms like Facebook, Instagram, LinkedIn, Twitter, and TikTok to engage with customers, build brand awareness, and drive website traffic. 

Influencer marketing involves partnering with social media influencers to promote products or services. Influencers have a loyal following, and their recommendations can help increase brand credibility and visibility. 

Content marketing is the practice of creating and distributing valuable, relevant content (blog posts, videos, infographics, etc.) to attract and engage a target audience and ultimately drive conversions. 

Email marketing involves sending promotional emails to a list of subscribers. It’s used to nurture leads, promote products or services, and maintain customer relationships. 

The conversion rate is the percentage of website visitors who take a desired action (e.g., making a purchase, signing up for a newsletter). A higher conversion rate indicates better performance of a campaign. 

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