Insights

Insight-driven, quality-focused content written by the experts.

Sitecore

Unveiling Sitecore’s Generative AI Integration

Sitecore, a leader in composable digital experience platforms and content management system (CMS) solutions, is revolutionising the marketing landscape with its seamless integration of generative AI (GAI). Dave O’Flanagan, Sitecore’s Chief Product Officer, recently highlighted this groundbreaking development in an... Read more
Optimizely

Optimizely Personalisation

How To Create Unique Experiences For Your Site Users There are a list of factors that contribute to great user experience, some of which might be more specific to sectors or individual organisations. But a common denominator to successful UX... Read more
Sitecore

Code and content for composable products

As Sitecore Developers, we have become used to the Helix style of organising our solutions in Visual Studio. But what happens when transitioning to a Sitecore Headless solution within the context of Sitecore XM Cloud? We’re all in on reaping... Read more
Optimizely

Email Marketing for Financial Services: Leveraging the Power of Digital Communication

83% of wealth management companies credit email marketing as the primary driver of customer acquisition. This figure is supported by a 2021 survey that found 74% of consumers prefer receiving commercial communications, including financial updates through email. In today’s digital... Read more
Sitecore

Sustainability in Digital Marketing

In a recent Sitecore SMAC webinar, Christine Bookless, a Sitecore Strategy MVP and Lead Sitecore Optimisation Consultant from Sagittarius, shared valuable insights on sustainable marketing practices. This blog focuses on Christine’s presentation, highlighting the environmental impact of digital advertising campaigns,... Read more
Manufacturing

Driving online sales revenue in 2023: Embracing digital strategies for tools and industrial equipment sellers

The digital landscape continues to reshape business strategies, with a particular impact on B2B tools and industrial equipment sellers. Previously reserved for B2C retailers, e-commerce is now a critical part of the often more complex and large-scale sales journeys for... Read more
Sitecore

Sitecore vs Umbraco

Sitecore vs Umbraco: two popular CMS solutions that have gained significant attention in today’s digital landscape. Having a reliable and efficient Content Management System (CMS) is crucial for businesses striving to create, manage, and deliver exceptional digital experiences. Both Sitecore... Read more
Sitecore

Sitecore’s Latest Product Updates Revealed

At Sagittarius, we understand the importance of empowering leading brands by creating experiences that convert. Sitecore has recently shared myriad updates and enhancements across its product portfolio, focusing on composability, usability, and integrations to elevate brands through unforgettable digital connections.... Read more

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