Race of Champions
A global motorsport event with a passionate but fragmented fanbase. Remarkable built a digital and social strategy that delivered a 43% uplift in fans and 400,000 visits on race weekend.
A global motorsport event with a passionate but fragmented fanbase. Remarkable built a digital and social strategy that delivered a 43% uplift in fans and 400,000 visits on race weekend.
After a seven-way pan-European pitch, we were appointed to deliver a new website to promote the event Race of Champions, a knockout tournament in which racing drivers battle to prove they’re the ‘Champion of Champions’.
We delivered industry-leading digital solutions to the event providing ROC’s website, mobile application, and a “minute-by-minute“ event scheduling application.
We employed creative design skills and in-depth digital expertise to achieve real-time communication including email broadcasting and integrated SMS broadcasting.
Platform integration with Twitter and YouTube enabled Race of Champions to drive fan engagement in real-time.
Drive fan engagement and event interaction with an expert digital transformation platform