CRM & Data, Customer Experience (CX)
4 Threats To Digital Transformation For Global Manufacturers
Our sister consultancy, Nemetos Tanasuk, asked different global manufacturers about their biggest predicted challenges heading into 2023. Digital transformation lands in the top biggest challenges expected by respondents at number three, with cybersecurity threats and rising costs of... Read more
CRM & Data, Customer Experience (CX)
Why Customer-first Companies Must Be Connected Companies
Customer expectations have evolved, and without connected data and advanced insights and records, you risk falling short of your competition. A company that strategically wants to put its customer at the heart of its business needs to think about... Read more
CRM & Data, Customer Experience (CX)
5 Steps to Data Unification to Support Customer Experience
The process of unifying data has been proven to enhance the customer experience. Customers increasingly expect instant, real-time responses to their questions and self-service options available on their chosen communication method and from any device. Connected systems and data... Read more
Travel & Transport, Commerce & Experience Platforms
Travel Industry Poised to Benefit from Web 3.0 & Blockchain
Unify Data Consultancy explores how Web 3.0 and Blockchain will improve traveller experiences in 2023. You’ve no doubt read about 2022’s cryptocurrency markets in turmoil, and so it’s easy to question the long-term value of many blockchain and... Read more
Manufacturing, Travel & Transport
What do the Travel and Manufacturing Markets Have in Common?
After attending two conferences, similar challenges surface between these industries. I recently attended the World Travel Market (WTM) in London and then, a week later, the Manufacturing Week in Liverpool. It was very interesting to see how these two... Read more
Travel & Transport, AI & Automation
6 Ways AI Can Improve Business Performance
Artificial intelligence (AI) is the ability of machines to learn and make decisions based on data and analytics. When used strategically, AI has the potential to make a massive impact on the way we go about our work. ... Read more
CRM & Data, Customer Experience (CX)
Benefits of unified data to drive smarter business decisions
Reinventing how companies use data to drive more intelligent business decisions whilst creating better customer experiences. This article discusses how companies of all sizes can make better use of their data and realise the value that is locked... Read more
AI & Automation, CRM & Data
CRM at the centre of your customer-centric business
Customer Relationship Management (CRM) is still extremely important to any business that has anything more than one contact, and where business success needs accurate and consistent data about your customers, prospects, contacts, teams, suppliers and vendors. However, to be... Read more
Commerce & Experience Platforms, CRM & Data
How companies can use data to drive smarter business decisions
Intro: Reinventing how companies use data to drive smarter business decisions and create better customer experiences. To help companies of all sizes make better use of their data and realise the value that is locked within it. Unify enables... Read more
AI & Automation, CRM & Data
Digital Transformation Is More Than Swapping Selling Systems
Digital transformation touches every aspect of your business. Companies such as Intrepid Travel (the largest small group adventure travel company in the world), which according to a recent Skift article, “is upping its technology budget for 2023 by 189% from... Read more